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About me

A marketing strategist wannabe. Still into this love-hate game, and my goal remains simple, making brands as entertaining and culturally relevant as possible. Outside of work, catch me talking about sports, mostly basketball and football. Let's talk, either for your brand or our favorite teams.

My work experience

Strategist, Neura Kreatif

Jan 2026 - Jun 2026

Led integrated campaign strategies, overseeing both content development and marketing activity.
Drove a 63% audience shift to Gen-Z and gain organic reach 141K within 3 months.
Clients: MEG Cheese

Strategist, Neura Kreatif

Jan 2026 - Jun 2026

Led integrated campaign strategies, overseeing both content development and marketing activity.
Drove a 63% audience shift to Gen-Z and gain organic reach 141K within 3 months.
Clients: MEG Cheese

Digital Marketing

& Insight Analyst,

ideacultura

Sept 2024 -Dec 2025

Analyzed monthly social & paid media performance to identify key insights and sharpen marketing strategies.
Optimized ad placements and creatives to save 30% of the budget without compromising KPI targets.
Clients: ASICS, CH Pottery Gallery, InJourney Airport, JNE, Redgine, Richeese Factory, Universitas Harkat Negeri, and many more.

Digital Marketing

& Insight Analyst,

ideacultura

Sept 2024 -Dec 2025

Analyzed monthly social & paid media performance to identify key insights and sharpen marketing strategies.
Optimized ad placements and creatives to save 30% of the budget without compromising KPI targets.
Clients: ASICS, CH Pottery Gallery, InJourney Airport, JNE, Redgine, Richeese Factory, Universitas Harkat Negeri, and many more.